Selling Final Expense Insurance with an Insurance Field Marketing Organization (FMO)

Medicare Planning Partners is an FMO that can help you expedite your contracting process and start selling the best products available for Medicare Advantage, Medicare Supplement, Final Expense, and more. Our experience as Medicare agents means that we can provide the best tools and practices to grow your agency. We know how because

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Why Sell Final Expense Insurance?

Final expense life insurance, sometimes called burial insurance, is a type of insurance that covers the expenses directly associated with the death of the beneficiary. Covered costs can range from funeral and burial services, to hospital fees and credit card debt.

Unfortunately, the average cost of a funeral can range from $7,000 – $9,000, which exceeds the budgets of many seniors and their families.

With roughly 10,000 Americans turning 65 every year, final expense insurance appeals to a massive market that is constantly growing. Premium rates for final expense are generally lower and are fixed from the date of issue.

our customers might also be interested in the ease of mind and rapid issue of benefits afforded by final expense, and you will certainly appreciate the easy application process.

What You need to know about selling final expense insurance

Final expense life insurance, sometimes called burial insurance, is a type of insurance that covers the expenses directly associated with the death of the beneficiary. Covered costs can range from funeral and burial services, to hospital fees and credit card debt.

Unfortunately, the average cost of a funeral can range from $7,000 – $9,000, which exceeds the budgets of many seniors and their families.

With roughly 10,000 Americans turning 65 every year, final expense insurance appeals to a massive market that is constantly growing. Premium rates for final expense are generally lower and are fixed from the date of issue.

Your customers might also be interested in the ease of mind and rapid issue of benefits afforded by final expense, and you will certainly appreciate the easy application process.

What You need to know about selling final expense insurance

Many of the most successful final expense agents started in completely different fields, so don’t be scared to try something new. But before you jump in, you should gain an understanding of the final expense field in order to maximize your selling potential.

Like any other business venture, in order to be successful selling final expense insurance, you must make a serious commitment. It is best to have at least $5,000 – $7,000 of disposable income saved up before getting involved in final expense sales.

Common weekly overhead can reach over $1,000 a week for expenses like:

Leads (20 per week recommended)
Fax machine

Mapping software for building efficient routes to your leads
iPad or other tablet for electronic applications and materials
Gas
Internet

Life Insurance vs Final Expense Insurance

Though it is classified as a type of permanent life insurance, final expense differs from standard life insurance policies in many important ways:

Cheaper premiums – In general, final expense policies are cheaper and are made for those who may find typical life insurance too expensive. However, life insurance policies usually pay out a greater amount in relation to their premiums.

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Easier application process – Final expense insurance does not require an in-depth medical exam like traditional life insurance policies. After answering only a few questions, your client’s eligibility should be confirmed.

Tips for Selling Final Expense Insurance

Mastering the art of selling final expense insurance may not be simple, but all it takes is time and dedication. Here are some helpful tips for getting the most out of your final expense insurance sales:

Learn the ins-and-outs of Carrier Underwriting There’s no easy way to gain the knowledge necessary to navigate carrier underwriting guidelines. You must learn the way individual carriers deal with different health conditions to effectively serve your clients needs.

We recommend making yourself a cheat sheet as you read up on these underwriting guidelines and keeping notes on each for later reference.

Learn How to Work Final Expense Leads As an agent, you can easily double or triple your revenue by learning how to work your final expense leads. In order to address common issues with working insurance leads effectively, establish a plan and stick to it.

When you have exhausted your direct mail and telemarketing leads, use an internet lead program and continue reaching out to them through whatever means possible.

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